Roger Bailey as a fulltime professional Blue Badge Tourist Guide, offers a range of guided walking and coach tours for groups around the Heart of England. He also has a Coventry Green Badge for which he is a specialist, having already conducted over 1,600 tours there alone. He covers Cherwell, Cotswolds,  Gloucestershire and The Cotswolds, Herefordshire and the Forest of Dean, Leicestershire, Northamptonshire, Nottinghamshire, Oxfordshire, Rutland, Shropshire and Ironbridge, Staffordshire, Warwickshire, West Midlands and Worcestershire.

This includes such favourites as  Coventry(Green Badge), Stratford upon Avon(Cradle to Grave), Warwick, Oxford, Birmingham, The Cotswolds, Royal Leamington Spa, Rugby, The Black Country, Ironbridge, Tamworth, the trail of the Staffordshire Hoard including Tamworth and Lichfield, Black and White Village Trail, Downton Abbey and Midsumer Murders. Recent additions include the trail of the Eleanor Crosses around Northamptonshire and following the trail of King Richard III around the area of  Leicestershire.